IAA Posters
       
     
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IAA Posters
       
     
IAA Posters

A poster for the International Advertising Association to promote a lecture at Berghs School of Communication. Lecture by Joeri Van den Bergh, author of “How cool brands stay hot” and Franz Drack, Global Marketing Manager of Absolut Vodka.

Two variations were placed around stockholm and advertised in the Dagens Industri newspaper and the Dagens Media online publication.

Creative Direction David Gray / David Levin

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Alex-Petersson-OpenCommunications-Berghs-IAA-CoolBrands_03.jpg